Addressing your cover letter to someone out there is very important because you want your cover letter to be read by the right pair of eyes, not just whoever receives it. This is why making a good salutation by addressing the name of the person you want to read the cover letter is very important. A personal salutation will make the reader of your cover letter more interested in reading it because he knows the letter was written for him. The problem is, sometimes you can’t find the name of the hiring manager even if you have called the company and check the profile. If this is the case, you need to find the solution for keeping your cover letter interesting.
Never Use Generic Salutation
The unknown name of the hiring manager is not an excuse for you to use a generic salutation like To Whom It May Concern. No matter what happens, this salutation is inappropriate for a cover letter. Using this means that you send your letter to anyone out there who wants to read it. The hiring manager will not be happy because the letter is not addressed to him, so he can just dump it after reading the salutation.
Choose the Right Alternative Greeting
Since you can’t just use the generic salutation, you still need to make your greeting specific without having to state the name. It can be just the position of the person you want to read the letter such as a hiring manager or the name of the department like the human resources department. This is better because you at least have a certain place where you want the letter to land.
Place the Salutation Correctly
Once you decide what should be in your salutation, now you need to write it in the right place, which is at the beginning of the letter’s body. You can start your salutation with Dear to make it more polite and friendly. Also, you need to include the title of the person before the salutation, the space under the date of your cover letter. Separate it with a single space first before writing the contact of the receiver.
It is better that you try hard first before giving up looking for the name of the hiring manager. Just try some effective ways to find out who the hiring manager is. If you still can’t find it out after trying some different methods, then you can use this as your last option as long as you don’t use To Whom It May Concern.
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